High Street travel agents have faced increased competition in recent years as online travel services have developed. June 07
What is a travel agent? (2 marks)
A person who sells a package holiday on the high street. They have a middle role between the tour operator and customer. They exchange currencies, book hire cars and flights and accommodation
Describe one example of an online travel service (2 marks)
1 mark for an example e.g. Lastminute.com, Expedia
1 mark for description
Have a website to book your own travel directly
Outline why online travel services have grown in recent years ( 2 marks)
Most people have a computer and internet access
Convenience of booking in own homes, easy and quick
Less pressure than sitting in a travel agent being sold a deal
Can shop around on different sites and look at different deals
Online travel services are widely advertised – pop ups
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